JMGPR Blogs

When first getting started with building your brand, it’s important to focus on creating a strong foundation. The goal with building a business is to attract customers and establish credibility within your market. Trust, like in any relationship, personal or professional, is what sets you apart. It is the foundation for which partnerships are built on. 

The first step for any business is crafting the right PR strategy. Why? Because PR is one of the most powerful tools to help you grow. A robust and consistent PR strategy can be the driving force behind your business and make all the difference when it comes to achieving success.

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When it comes to unlocking business opportunities, one of the keys to success is being able to master the art of the elevator pitch. Have you heard the phrase, “Your network is your net worth?” Essentially, your network, the people you’re connected to, are your key to the next level. By building relationships, you establish trust thus creating opportunities for collaboration and growth. As your professional network grows, your access to valuable resources and support can help move your career forward, opening doors to new opportunities you may never have imagined.

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We kick off each year at JMG PR with a new yearly theme, a tradition that has been part of our company since its inception. As the CEO, it's invigorating for me to prioritize both the growth of the company and the success of our team.

The thought process behind the use of themes is to kick off the year as a unifying force and bring employees together around a central objective. Themes provide clarity and focus, setting a positive tone and aligning everyone within the company toward common goals and initiatives. Ultimately, they drive success.

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Whether you’re building a brand, marketing a product, or communicating expertise, digital content is often the best way to reach your audience exactly where they are with exactly the message you want to deliver. 

As the marketing mantra goes, content is king. Here’s how to create content that delights, surprises, informs, engages, and converts in 2024. #1 Lean into your authority & expertise. #2 Let your voice shine through. #3 Help your content make the connection.

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As we embrace the New Year, I'm filled with energy this new year brings. Wrapping up 2023 on a high note, I had the incredible opportunity to join the hosts of 'Good Morning America' to share insights on creating a new focus for small businesses in the New Year. Whether you’re a budding entrepreneur or an established business owner looking to revitalize your brand presence, I’m sharing five actionable tips for personal branding that will help build and amplify your brand.

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Have you heard the saying, “Content is King?”  In the dynamic landscape of business, the phrase holds unparalleled significance, encompassing the pivotal role that well-crafted and strategic content plays in establishing a brand's authority and influence. In an era where digital communication is an everyday part of our lives, businesses are recognizing that content goes beyond being something to consider, but rather an integral part of a successful business strategy. 

At JMG PR, we appreciate the diverse impact of various content forms, recognizing their potential to elevate our clients in their industries. It is our passion for storytelling that has driven us to formally expand our Content Division starting in 2024. Our dedication to crafting compelling narratives has fueled our commitment to delivering enhanced services and furthering our presence in the industry.

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