When it comes to a company’s marketing strategy, the approach to connecting consumers to their brands can be tackled in a myriad of different ways. While some brands are known for injecting colorful sense of humor into their advertisements, and at times a bit snarky with their off-beat commentary, there are then those who are more straight-forward in delivering their message.
Read MoreIt’s over a month into the current global health crisis and across the board we’ve seen a change in the business landscape. For example, many employees have never worked from home yet were thrust into this new norm, while others who are no strangers to remote working had no trouble adapting. Changes like this have affected entire organizational structures from the top all the way down.
Read MoreOur country is facing an extremely difficult time as we all navigate our way through uncharted waters. For small businesses, the prolonged shutdown will affect their livelihood, from the communities they’ve created, the sweat and hard work they’ve poured into building their business, to all of the successes they’ve achieved thus far. But what will hit the hardest is their dreams; in the blink of an eye it feels as if they’re about to disappear.
Read More
With 2020 well underway, we here at JMG PR have been in full swing - focusing on our clients and working closely with a variety of innovators who are creating companies aimed at changing the world through their start-up companies.
Because we truly enjoy working with these change-makers, we want to ensure they’re laying down the foundation for their business and doing the prep work necessary for national media exposure.
Today’s business environment is competitive and starting a new company can be difficult. It’s been estimated that there are 100 million startups opening up each year and 472 million entrepreneurs worldwide, making the competition extremely ruthless.
Read MoreNow that the holidays have commenced and I’m back at my office, down in Manhattan’s Financial District (which just so happens to be within walking distance from my first job in PR), and I’m feeling energized and ready-to-go on day two of this brand new decade. Before I forge ahead, I feel I must acknowledge the past decade, and of course show it some love here, especially for the fact it was life-changing for me, both personally and professionally
Read MoreSince I founded JMG PR, my goal has always been to work with companies that I am not only passionate about, but ones I believe can help make an impact on society. As the year is slowly coming to a close (I still can’t believe we’ll be heading into our 5th year in just a few short months), I decided it was time to give the company website a slightly new look and feel especially since we’ve started focusing heavily on working with start-up companies.
Read More